Las Cruces Consumer Product Summit
May 5, 2026 in Las Cruces, New Mexico
The Las Cruces Consumer Product Summit is launching to accelerate the rise of Southwest-made consumer brands. With national speakers, hands-on workshops, and guidance in areas like trademarks, distribution, manufacturing, and AI marketing, this summit gives entrepreneurs the platform they need to grow smarter, scale faster, and build together.
A Region Ripe for Growth
Las Cruces is overflowing with incredible local products — salsas, spices, wellness goods, roasted chiles, coffees, pecans, crafts, and small-batch creations that families have perfected for generations. But too often, these homegrown brands stay hidden at farmers markets, tucked on a single store shelf, or passed down without ever reaching their full potential.
With the right care, clarity, and direction, these products can do so much more than survive — they can scale, generate new revenue, and create family-sustaining opportunities that transform family trees.
We’re bringing bold Southwest energy together with startup strategies — mixing creativity, culture, and commerce to help Las Cruces makers rise.
Event Flow
A full day designed to maximize learning, connection, and inspiration — from sunrise vendor browsing to sunset celebration.
1
8:00 AM – 12:00 PM
Vendor Marketplace
Taste, sample, shop, connect. Browse dozens of New Mexico-made products while meeting the makers behind them.
2
12:00 PM – 1:00 PM
Food Truck Festival
Enjoy local flavors from the areas best food trucks.
3
1:00 PM – 5:00 PM
Keynote, Panel Sessions
Deep dive into workshops and panels across Main Room, Product Lab, and Marketplace tracks. Mix and match based on your needs.
4
5:00 PM – 7:00 PM
Cinco De Mayo Cocktail Hours
Network with buyers, investors, and mentors in a relaxed setting. Make the connections that move your business forward.
What This Summit About
Where Real local growth you can get behind.
The Las Cruces Consumer Product Summit is a high-energy gathering for creators, makers, growers, shakers, foodies, founders, and the whole Southwest CPG tribe. If you've ever said "I should totally sell this," this event is for you.
We're bringing together everyone who believes that New Mexico-made products deserve to be on regional and national shelves.
Summit Organizers
Together, we are committed to uplifting local makers and help advance brands in Las Cruces, New Mexico.
Jeff Villalobos, Attorney
Joseph Sapien, Ecosystem Builder
Let's Grow Together
May 5, 2026 • Las Cruces, New Mexico • Where Local Products Glow Up